Women’s Cricket on the Rise: Impact on Fans and Sports Betting Markets

Women’s cricket is now in the big light. It used to be a tiny part of the sports field, but now, it’s pulling in huge crowds, making big news, and yes—even changing the completely and forever. Places where you watch the games in India are being filled up quick, and short bits of the games are hot on TikTok and YouTube Shorts. The first game of the 2023 Women’s Premier League had over 47,000 fans there—one of the biggest numbers at a women’s cricket game. Brands are looking too, with more money deals going to female players and teams. Women’s cricket is getting the love it should get.

Why More People Are Watching Women’s Cricket

Let’s face it—cricket was a man’s game for years. Not now. With big names like Smriti Mandhana, Alyssa Healy, and Shafali Verma making headlines, more people are tuning in. They play quick, smart, and with great energy, making matches thrilling. What’s drawing more fans in?

  • Global tournaments like the ICC Women’s T20 World Cup are now broadcasted widely.

  • Teams have flashy kits, strong rivalries, and great social media game.

  • Young fans, especially girls, now have role models in cricket.

According to the ICC, the 2023 Women’s T20 World Cup saw over 192 million video views online. That’s a lot of eyes—and a lot of new fans.

Sports Betting Markets Growing on Women’s Matches: What’s New?

As more games are shown live and stats are up online, fans dive into betting before and during matches, much like they do for men’s games. They bet on things like the top batter, how many boundaries, the toss result, and total runs. Some sites even give special deals for players and bonuses tied to the tournament.

And the odds? They’re often more rewarding in early-stage women’s tournaments because fewer people bet, making it an interesting space for those who follow the game closely. Fans who study form, pitch, and stats have a chance to spot hidden value before others catch on.

What Makes Women’s Cricket Different (and Exciting)

Women’s matches usually have shorter formats, faster pace, and more surprises. Games like T20 and The Hundred are crowd favorites. You don’t need to block off a whole day—just a couple of hours and you’re good.

Here’s what stands out:

Feature Women’s Cricket Why Fans Like It
Match Duration Often T20 or shorter formats Faster, more dynamic viewing
Playing Style Aggressive batting, sharp fielding High-energy action
Media Coverage Growing across YouTube and Instagram Easier to follow and share
Betting Opportunities Expanding in major leagues More variety in sports betting
Global Appeal Growing support in Asia and Australia More fan engagement worldwide

More excitement, faster games, and more ways to watch—what’s not to love?

What to Watch Out for as a Fan

As more women’s tournaments launch around the world, fans are getting curious. Will we see a women’s cricket league in Southeast Asia soon? Could an Asian player go pro? Local fans are starting to follow international players, watch games live, and even try fantasy cricket apps. Pre-match betting is growing in this space too, especially when it comes to World Cups and regional leagues like the Women’s Big Bash League (WBBL).

You don’t have to know every player. Start with the basics—pick a team, follow a few matches, and enjoy the drama. The fun is in the journey.

Miranda Dimopoulos, Regional CEO of IAB SEA & India, notes how enthusiasm for women’s sports is rising across the region: “Brands and audiences in Southeast Asia are increasingly recognizing the huge potential in women’s sports,” highlighting a shift in support and attention that bodes well for cricket’s growth.

How to Bet Smarter on Women’s Cricket

Ready to dive in? Here are some things to keep in mind:

  • Follow recent player performance, not just rankings.

  • Check team balance—some rely on strong openers, others have deep bowling lineups.

  • Watch for pitch type and weather—it changes the game.

  • Start small, test your picks, and learn as you go.

  • Try tracking head-to-head records. Some players do better against certain teams.

  • Don’t ignore toss results. In some stadiums, batting first gives a strong edge.

  • Look at how players perform under pressure in past knockout matches.

Some bettors turn to select things like “most sixes” or “top bowler,” where odd outcomes might give better odds. These bets are not always in the main view, but they can pay well if you’ve done your work. It’s not just about guessing—it’s about seeing trends and being on point.

Rising Stars to Watch

Women’s cricket has many young stars on the rise. Players like Jemimah Rodrigues, Amelia Kerr, and Marizanne Kapp are well-known. They play with power, boldness, and style. Fans enjoy watching them and often bet on their performance. They have become favorites for top scorers and main players who take wickets.

In 2023, Amelia Kerr had one of the best bowling scores in T20 matches. Jemimah’s quick scoring makes her fun to watch and a wise choice in betting games. If you keep an eye on team news and upcoming stars, you can find players before they become famous. These up-and-comers can offer good bets too. Watching leagues like the WPL or WBBL helps you find out who might be big next. That’s where many of the future big shots start.

Popular Leagues Around the World

Women’s cricket now has solid leagues that attract top talent from many countries. The Women’s Big Bash League (WBBL) in Australia, The Hundred in the UK, and the Women’s Premier League (WPL) in India are great examples.

These leagues help fans stay interested, keep the games competitive, and offer more chances to bet.

They also bring in big sponsors and better TV deals. WPL’s media rights, for example, sold for about Rp1.8 trillion (around $116 million), showing how big the sport is getting. More games mean more fun to watch and more chances to guess who wins before they start. Fans love the strong team vibes and fast play. These events are also a great way for new fans to get to know the rules and join in with everyone else.

Mobile Betting and Accessibility

More fans now keep up with women’s cricket and bet on it through their phones. It’s fast, simple, and can be done on the move. You can see scores, check team stats, and make a bet—all from your pocket. About 70% of sports betting traffic in Asia is from people using phones.

Some apps give alerts about the weather or team news so you miss nothing. Most also take local payment methods like DANA and GoPay. This lets more people get in on the action.

The apps are simple to use, safe, and made for local users. That’s why mobile betting keeps getting more popular.

Cricket Culture Is Changing

Women’s cricket is getting more fun and easy to follow. More people are watching, and young girls are learning the game. In South Asia, some cricket schools now train girls too. That’s great for building future teams and giving more kids a shot at playing.

For Asian fans, it’s now simple to watch global matches. Women’s games are now on TV a lot, and fans are talking on the net. Be it a top game or just for fun, there’s always good fun to see.

Social Media’s Role in Growth

Social media has made it easy for fans to keep up with women’s cricket. Players share cool videos, practice clips, and match reactions that people enjoy watching and sharing. Big games often use TikTok and Instagram to ramp up the excitement. Cricket boards also share news to keep fans in the know.

YouTube has lots of chats, top plays, and game look-aheads, so fans can stay in the loop even if they skip a game. Some fans who bet watch players online to grab team info or tiny bits before games. It’s simple, fast, and helps people feel closer to the game.

Merchandise and Fan Engagement

Fans love to wear their team’s colors. From jerseys to custom bats, cricket goods are more liked now. Some leagues share cool gear before big games. In India and Australia, more and more people buy women’s cricket stuff each year.

Here’s what fans are buying the most:

  • Official team jerseys with player names
  • Match-day caps and limited-edition shirts
  • Cricket bats signed by top players
  • Event-themed scarves and wristbands

In South Asia, buying gear online is easy. Shops like Shopee and Tokopedia often have items for women’s cricket, mostly when big games are on. Shipping may take more or less time, but more fans are getting into it and wearing their top team’s gear.

Final Over: Why This Trend Matters

Women’s cricket is growing fast. The matches are exciting, the players are full of life, and more folks are tuning in. With more ways to watch and bet, fans in South Asia are diving deeper. Now, people are following team rankings, stats, and news more closely than ever.

It’s not just about the game anymore. It’s about joining the buzz. Social media is full of short clips, funny posts, and live chats during matches. And right there in the middle? You—the fan, watching it all unfold and maybe placing a smart bet or two.

Loves all things female cricket

Also Read:  Historic: Claire Polosak and Eloise Sheridan to officiate in the Marsh Sheffield Shield

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